***Only qualified Brand Marketing Specialist candidates located near Reynoldsburg, Ohio to be considered due to the position requiring an on-site presence***
Required Education:
• Bachelor’s degree in marketing, Communications, or equivalent preferred
Required Skills, Experience, & Abilities:
• 2-3 years of Brand strategy or category/product marketing experience
• Cross-functional project management and coordination
• Go-to-market campaign execution across multiple channels
• Ability to analyze performance and identify optimization opportunities
• Strong presentation and written communication skills
• Highly organized with excellent attention to detail
• Ability to manage multiple deadlines simultaneously
• Collaborative and team-oriented mindset
• Creative thinker with a passion for storytelling
• Comfortable working in a fast-paced, evolving environment
• Show strong organizational skills while managing multiple projects
Desired Skills, Experience, & Abilities:
• Have beauty, fashion, or retail marketing experience
• Have experience supporting omni-channel marketing campaigns
• Market Share + Consumer Insight experience or interest
Job Overview:
This role will support the Manager, Brand Marketing – Beauty Category in advancing three key pillars: Category Growth, Briefing Post Go-To-Market Strategy, and In-season Optimization. This individual will play a critical role in translating strategy into execution—connecting cross-functional teams, driving in-season excellence, and driving growth in our Beauty category.
Responsibilities:
• Coordinating with Merchandising, Planning, Creative, and Channel teams
• Supporting campaign development and launch activities
• Developing and updating marketing briefs
• Monitoring beauty category performance and identifying opportunities
• Supporting promotional storytelling and cross-channel execution
• Participating in meetings related to new launches, trend opportunities, and optimization initiatives
Category Growth Opportunities
• Support the Manager in identifying and activating growth opportunities and storytelling across the Beauty categories
• Partner cross-functionally (Merchandising, Planning, Creative, Channel Partners) to help bring category-specific marketing strategies to life
• Monitor competitive landscape and cultural trends to surface insights and inform category storytelling
Post Go-To-Market Briefing:
• Support the execution of go-to-market strategies across all channels (site, app, social, email, SMS/push, paid media), ensuring alignment from pre-season planning through in-season delivery
• Assist in developing and maintaining Brand Strategy Marketing frameworks and floorset materials
• Help drive promotional storytelling and ensure consistency across digital and store touchpoints
• Execute against trend-driven and cultural moments, including coordinating cross-functional partners and supporting influencer amplification
In-Season optimization
• Assist in test-and-learn initiatives, including chase product or trend drops, and emerging Beauty category moments
• Contribute to hindsight analysis and help translate learnings into actionable recommendations
• Support execution of high-priority brand initiatives tied to the Beauty category
Additional Projects
• Support special projects and team initiatives as needed, providing flexible project coordination and execution support across marketing priorities
#V1
- **Only those lawfully authorized to work in the designated country associated with the position will be considered.**
- **Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a client’s business needs and requirements.**
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