NEW JOB OPENING
PARTNER MARKETING MANAGER
IN Remote, USA!

Education:

• BA/BS required, or equivalent work experience

• Experience in SaaS companies and/or an MBA is a plus



Required Skills:

• 3-5 years developing and executing short- and long-term multi-channel campaigns to drive and nurture leads in the sales pipeline

• Experience developing customer personas and knowing their buying preferences

• Experience creating and executing marketing plans and managing external advertising agencies and internal partners

• Ability to manage and prioritize multiple projects simultaneously to deliver strong results

• Excellent verbal, written, visual/presentation and interpersonal communication skills

• Ability to translate customer/partner insights and business strategies into great execution

• Strong qualitative and quantitative research and testing experience

• Demonstrated ability in applying creative problem-solving and analytical skills to provide ongoing insight into the business and to make recommendations that drive great outcomes

• Proven success leading and influencing across diverse teams



Overview:

• Come join the Accountant Marketing Team as a Marketing Manager responsible for driving growth of IES and QuickBooks Online through our valuable and influential network of accountants

• In this role, you will help develop and initiate demand gen marketing strategies in partnership with top accounting firms with end-to-end execution

• You will work across the organization with internal partners like Sales, Product Management, and Product Marketing as well as external agencies to develop and execute high-impact campaigns in a fast-paced environment

• This is a unique opportunity for a highly motivated marketing professional to make a meaningful impact on the business by delivering significant value to the accountant community that we serve and the clients they serve

• The ideal candidate will have a track record for developing and launching demand gen and nurture campaigns tailored to the buyer journey and effectively combining sales and marketing motions



How you will lead:

• Work closely with accounting firms to develop a joint go-to-market strategy to drive growth and sales of the IES and QuickBooks Online through accountants who serve small to medium-sized businesses by leveraging key channels including paid ads, web, direct mail, email, sales, webinars and events

• Collaborate across Marketing, Sales and Partner teams to facilitate demand generation with target markets, messaging, positioning and content assets to help drive leads

• Leverage the appropriate learning strategies, including qualitative and quantitative consumer research that deliver improved business outcomes

• Leverage the appropriate learning strategies, including qualitative and quantitative business data and A/B in-market testing to roll out experiences and creative that deliver improved business outcomes

• Track campaign impact and analyze program results to report on ROI

• Develop deep understanding of customer/partner pain points and needs and translate insights to influence and identify opportunities to produce breakthrough marketing

• **Only those lawfully authorized to work in the designated country associated with the position will be considered.**

• **Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a client’s business needs and requirements.**