Date Posted: 08/20/2026
Hiring Organization: Rose International
Position Number: 506043
Industry: Software/Financial Services/IT Company
Job Title: Local SEO & Generative Search (GEO) Manager - Enterprise Multi-Location
Job Location: San Diego, CA, USA, 92129
Work Model: Hybrid
Work Model Details: 3 days onsite per week
Shift: Standard Business Hours
Employment Type: Temporary
FT/PT: Full-Time
Estimated Duration (In months): 19
Min Hourly Rate($): 60.00
Max Hourly Rate($): 70.00
Must Have Skills/Attributes: AI, Data Analysis, Search Engine Marketing, SEO
Nice To Have Skills/Attributes: API, Chat GPT, Reporting
Experience Desired: Local Search Manager with deep SEO and AI search expertise (5+ yrs); Optimize performance across Google Search, Google Maps, Apple Maps, and AI-driven search (5+ yrs); Experience managing local SEO for organizations with 100+ locations (5+ yrs)
**C2C is not available**
Job Description
Required Skills:
• 5+ years of SEO experience, with a proven track record managing enterprise-level local SEO programs (preferred)
• Experience managing local SEO for organizations with 100+ locations (required).
• Demonstrated ability to analyze data, identify trends, and make data-driven decisions that improve SEO performance (required)
• Experience using enterprise local management platforms such as Yext, Moz Local, or BrightLocal, or similar tools (required)
• Proven experience developing executive-ready reporting and delivering strategic insights to leadership (preferred)
• Experience with AI-driven search or generative engine optimization.
Preferred Skills:
• Direct experience administering Yext at enterprise scale, including syndication, API pipelines, and Yext Scout
• Hands-on experience optimizing for generative search surfaces (AI Overviews, ChatGPT, Gemini, Perplexity)
• Experience in an enterprise-scale organization.
Job Summary:
• We are seeking a Local Search Manager with deep SEO and AI search expertise to own and scale the local SEO and generative search (GEO) strategy powering 600+ physical store locations. This is a high-visibility role at the intersection of local search and the rapidly evolving AI-driven discovery landscape
• You will serve as the primary administrator and internal subject-matter expert for our enterprise local management platform, driving both the day-to-day operations and the long-term strategic roadmap
Responsibilities:
Strategy & Insights
• Develop and execute a scalable local syndication strategy supporting 600+ physical locations
• Optimize performance across Google Search, Google Maps, Apple Maps, and AI-driven search experiences (e.g., AI Overviews and generative search platforms)
• Ensure scalable page templates align with both local search and AI-driven content interpretation
• Analyze performance data across Google Search Console, GBP Insights, and third-party platforms to identify trends, risks, and growth opportunities
• Develop executive-ready reporting and deliver strategic insights to leadership
• Collaborate cross-functionally with engineering, product, analytics, and marketing teams
Vendor & Syndication Platform Management
• Manage strategy and vendor escalations as primary platform administrator and internal subject-matter expert for all syndication questions
• Ensure accurate, high-performing listings across major directories including Google Business Profile, Yelp, Apple Maps, and other key local discovery platforms
• Optimize listing-level content — naming conventions, descriptions, attributes, and category data — and manage local citations across directory and publisher platforms, ensuring NAP (Name, Address, Phone) consistency to strengthen ranking and conversion signals
• Serve as point of contact for our internal API pipeline; triage data discrepancies and coordinate engineering involvement to keep profile and location data flowing accurately
Local Syndication & GEO Performance
• Drive Google Maps and Local Pack performance for highly competitive commercial keywords by managing listing completeness, photo coverage, review velocity, and local ranking signals within Yext
• Use Yext Scout to monitor how the client’s store locations are cited across ChatGPT, Gemini, Perplexity, and Google AIO; identify visibility gaps and action prioritized recommendations to improve citation rates
• Conduct ongoing local rank tracking, content gap analysis, and competitive citation and backlink audits to identify ranking opportunities
• Execute local backlink acquisition campaigns and authority-building initiatives to strengthen Local Pack, Google Maps, and AI search rankings
• Collaborate with the broader SEO/GEO team on local search strategy and initiatives spanning data quality and AI search performance
Technical & On-Page SEO
• Support strategy and optimization for expert and location pages — including on-page SEO, internal linking, structured data (Local Business schema), and indexation best practices
Content, Data & Reporting
• Manage store and expert photo procurement and distribution into Yext and publisher platforms to meet quality and completeness standards
• Maintain reporting on listing health, data completeness, publisher sync status, and review metrics; serve as escalation point for licensed-to-operate locations experiencing syndication issues
- **Only those lawfully authorized to work in the designated country associated with the position will be considered.**
- **Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a client’s business needs and requirements.**
Benefits:
For information and details on employment benefits offered with this position, please visit here. Should you have any questions/concerns, please contact our HR Department via our secure website.
California Pay Equity:
For information and details on pay equity laws in California, please visit the State of California Department of Industrial Relations' website here.
Rose International is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender (expression or identity), national origin, arrest and conviction records, disability, veteran status or any other characteristic protected by law. Positions located in San Francisco and Los Angeles, California will be administered in accordance with their respective Fair Chance Ordinances.
If you need assistance in completing this application, or during any phase of the application, interview, hiring, or employment process, whether due to a disability or otherwise, please contact our HR Department.
Rose International has an official agreement (ID #132522), effective June 30, 2008, with the U.S. Department of Homeland Security, U.S. Citizenship and Immigration Services, Employment Verification Program (E-Verify). (Posting required by OCGA 13/10-91.).
I believe the best thing that Rose HR has going for it is the incredible responsiveness. Everyone is very quick to reply to any concerns, and contacts the contracted employees very quickly and efficiently.
Kevin, Consultant
I am very happy with the Rose International, and the professionalism of the employees.
Robin, Consultant
Rose International has been great to me. I thank everyone there for all of their hard work; it has not gone unnoticed.
Melody, Consultant
I had a very positive experience working for Rose. The entire process is very efficient and easy.
Joanne, Consultant
As a contractor, I have to say that Rose International was by far the best agency I have worked for.
Q'testdalir, Consultant
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