Date Posted: 01/21/2026
Hiring Organization: Rose International
Position Number: 495926
Industry: Media and Entertainment
Job Title: Senior Manager, Global Marketing Analytics
Job Location: Los Angeles, CA, USA, 90038
Work Model: Onsite
Shift: M-F 9-6
Employment Type: Temporary
FT/PT: Full-Time
Estimated Duration (In months): 7
Min Hourly Rate($): 60.00
Max Hourly Rate($): 70.00
Must Have Skills/Attributes: Data Visualization, Marketing, Tableau
Experience Desired: Marketing testing frameworks, campaign effectiveness analysis, and performance optimization (2+ yrs)
Required Minimum Education: Bachelor’s Degree
**C2C is not available**
Job Description
Job Description:
Reporting to the Executive Director of Global Marketing & Social Analytics, the Senior Manager plays a critical role in driving strategic, data-informed decision-making across the U.S. and global theatrical marketing teams. This position is responsible for leading advanced analysis, experimentation, and insight development that shape campaign strategies, creative execution, and media planning across key markets.
Key Responsibilities
• Lead the development and execution of impactful deliverables with data-driven insights that inform strategic decision-making across creative, technical, and business stakeholders
• Drive complex, high-impact analyses to inform the strategic prioritization, optimization, and performance evaluation of global marketing campaigns—both paid and organic
• Oversee the design, execution, and analysis of marketing and media experimentation initiatives across U.S. and international markets in collaboration with key partners from across the marketing department
• Leverage analytics tools to lead in-depth multi-platform performance deep dives and extract strategic learnings from digital creative testing across platforms
• Synthesize and present findings from brand lift studies, audience behavior, campaign performance, and regional box office trends to guide marketing strategy
• Collaborate closely with creative marketing teams to provide rotation recommendations for digital and TV media, based on campaign data
• Monitor real-time audience reactions across social media, digital platforms, and other feedback channels to identify actionable trends in moviegoing behavior, consumer patterns, and emerging technologies that inform content positioning and media strategy
• Surface insights, compile industry trends, and lead competitive analyses to help develop actionable strategies and tactical decisions
• Lead and deliver high-impact ad-hoc reporting, analysis, and research projects to shape tactical decisions and long-term planning within the theatrical landscape
• Serve as a thought partner to internal stakeholders, helping elevate data literacy and foster a culture of insight-led decision-making across the organization
Basic Qualifications
• 6+ years of experience in a highly analytical, data-driven environment (e.g., entertainment, digital media, consumer insights, consulting, investment banking) at least 2 years being experience within a major studio, streaming platform, or theatrical marketing agency
• Proven ability to lead, design, and execute analytics and insights projects across U.S. and global markets
• Strong background in marketing testing frameworks, campaign effectiveness analysis, and performance optimization
• Ability to independently identify key questions, lead quantitative analyses, and clearly and concisely present findings to stakeholders
• Excellent communication skills, with the ability to synthesize complex information for non-technical audiences
• Ability to work independently, manage multiple priorities, and drive impact in a fast-paced, matrixed environment
• Deep knowledge of the TV, streaming, and social media landscape—including both paid and organic metrics
• Passion for storytelling through data, and a desire to influence how entertainment reaches and resonates with global audiences
Preferred Qualifications
• Bachelor’s degree in Business, Marketing, Communications, Analytics, Economics, Statistics, or a related field
• Relevant coursework, certification(s), and/or demonstrated analytical expertise
• Experience leading market research or consumer insights initiatives, particularly within the theatrical space
• Deep understanding of MarTech/AdTech platforms and experience interpreting brand lift and campaign effectiveness studies
• Hands-on experience with audience intelligence and social listening tools (e.g., Talkwalker, ListenFirst, Affinio/Audiense, Brandwatch, Sprinklr)
• Advanced expertise with data visualization tools (e.g. Tableau, Looker, Google Data Studio, PowerBI)
• Strong project management skills and experience overseeing vendor relationships and insight delivery timelines
- **Only those lawfully authorized to work in the designated country associated with the position will be considered.**
- **Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a client’s business needs and requirements.**
Benefits:
For information and details on employment benefits offered with this position, please visit here. Should you have any questions/concerns, please contact our HR Department via our secure website.
California Pay Equity:
For information and details on pay equity laws in California, please visit the State of California Department of Industrial Relations' website here.
Rose International is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender (expression or identity), national origin, arrest and conviction records, disability, veteran status or any other characteristic protected by law. Positions located in San Francisco and Los Angeles, California will be administered in accordance with their respective Fair Chance Ordinances.
If you need assistance in completing this application, or during any phase of the application, interview, hiring, or employment process, whether due to a disability or otherwise, please contact our HR Department.
Rose International has an official agreement (ID #132522), effective June 30, 2008, with the U.S. Department of Homeland Security, U.S. Citizenship and Immigration Services, Employment Verification Program (E-Verify). (Posting required by OCGA 13/10-91.).
Each time I contacted Rose, I was completely satisfied with the great attention and customer service I received. Each person was extremely knowledgeable and patient with my concerns or questions.
Diana, Consultant
Any time I did have a question and called, the phone was always answered, and my question/concern was immediately resolved.
Sally, Consultant
It is a great pleasure being a part of the Rose International Team.
Toni, Consultant
Thanks for the opportunity. If in the future I ever need a job, I would like to work for Rose International.
David, Consultant
Rose is an assembly of people grounded in honesty, truth and dignity for all of its employees and contractors.
Samba, Consultant
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