Client Location: Hybrid in New York, NY - Hudson Yard (Hybrid 3 Onsite / 2 Remote)
Education/Experience:
• Bachelor’s degree or higher in marketing or related field preferred.
Skills:
• Performance Marketing experience
• Brand advertising experience
• Ability to manage work autonomously
• Experience in sales and Marketing
REQUIRED:
- 12+ years of experience in Marketing, Media Sales, Online Advertising, Business Development, or Business Consulting.
- Current or recent Meta experience
- CPG/beverage category-level experience
- Executive engagement capability combined with ability to drive business priorities and revenue
- Occasional travel to client locations and offices for strategic engagements
NICE TO HAVE:
- Background working with large-scale advertising partnerships in the beverage or CPG space
Summary:
Global Client Lead is looking for an experienced leader with success managing large, complex partnerships to be the primary lead for a large global advertiser. This high-profile position will be responsible for driving the business globally, helping develop solutions that scale across all teams on the partnership, strategic planning/execution of key initiatives, global business analysis, and best-practice development/knowledge-sharing. Executing company priorities. Managing executive stakeholders.
Responsibilities:
Primary point of contact and relationship owner with client stakeholders; including CMO, media teams and agency partners.
Primary owner of global vision, strategy, and execution of one of the largest global marketing partnerships at our client site.
Lead strategic plan for the partnership and delivery against revenue and product targets.
Develop deep knowledge of clients’ industry, organizations (people, processes, etc.), marketing objectives & plans.
Drive key executive meetings and engagements with partnership from local account teams. This includes meeting preparation, documentation, execution, and follow up.
Collaborate with local counterparts within our clident and client to develop core global priorities for the year, establish milestones, identify key cross-functional stakeholders, and drive and track progress. Develop and adapt both internal and external scaled communications for priority updates, product launches, client-specific case studies, and regular executive updates.
Lead global development and connections across client and our client's org for Business Messaging and company priorities.
Requirements:
Proven and consistent track record of executing and delivering/exceeding against an aggressive growth strategy.
Experience establishing executive-level relationships.
Experience with strategic operations and implementing projects.
Leadership skills with experience influencing, developing, and empowering people to achieve objectives within a
cross-functional team.
The Global Clients Organization (GCO) broadly manages our client's largest
advertising partners, working closely with Global CMOs, heads of media, and their respective teams. This team also oversees Business Messaging initiatives as part of our client's broader strategic priorities. This role sits on the AB InBev business, where the Global Client Lead is responsible for driving revenue, managing the global roadmap and identifying opportunities, and overseeing stakeholder management. The position functions as a Global Solutions Partner, working in close collaboration with AB InBev's marketing leadership and agency partners to maximize the value of the partnership.
Pursuant to the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, Los Angeles Fair Chance Initiative for Hiring Ordinance, and San Francisco Fair Chance Ordinance, qualified applicants will be considered for assignment with arrest and conviction records. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness, meet client expectations, standards, and accompanying requirements, and safeguard business operations and company reputation
- **Only those lawfully authorized to work in the designated country associated with the position will be considered.**
- **Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a client’s business needs and requirements.**
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